What is going on over at Lululemon HQ???! Another dump to the WMTM section with items that where uploaded brand new to the website last week! I wonder if this is Lululemon’s pricing strategy failing catastrophically, and this is the only way for them to reverse such a big blunder. Usually when a company increases prices, they cannot then go back and bring prices back down to what they where previously, so they take a risk and then rely on having to use markdowns if the market didn’t bear that price increase. This trains customers to only ever buy product on sale from them. I think this is starting to happen now with Lululemon as I’m second guessing all of my purchases, and items that used to sell out online are still full size runs several weeks after uploads.
Another possibility is that these Fall 2016 items arrived late to stores (as I had said several times; this fall has been very light on product) and now the Fall 2016 items are butting up against a large drop of Winter 2016.
Anyways, lots of items on tonight’s upload that I’m interested in. I tried on a few of these items in store and really liked them but passed on them because of pricing. The Moonlit Magenta Sculpt Tank is calling to me, and the Paisley print WUC’s and Run Sun Seeker LS on the US side. Did you guys buy anything on markdown? I’m really happy with my Tech Tights I got with last weeks huge WMTM upload.